About Me

A Internacional Marketing é uma empresa especializada em marketing promocional, sem fins lucrativos, nas áreas da banca, caridade, telecomunicações e indústrias de hospitalidade. Com mais de 20 filiais na Inglaterra, País de Gales, Escócia, Irlanda do Norte, Espanha, Portugal e Itália ajudamos as organizações e empresas como a sua a aumentar a quota de mercado, programas de teste piloto, identificar e envolver audiências-alvo, aumentar a consciencialização da marca e construir relacionamentos significativos com aqueles que são mais os importantes: os seus clientes, doadores e apoiantes.

Monday, 7 November 2011

International Marketing Portugal’s Thoughts On The Latest Climate Change news. Are Animals Really Shrinking?

Over the past centuries toads, tortoises, blue tits, soay sheep and red deer have all began to reduce in size, species which are unable to adapt rapidly enough are in danger of extinction as ecosystems shift dramatically. The managing Director of International Marketing Portugal expresses his opinions on recent reports showing that animals at the top of their food chains – including humans – will grow to smaller sizes, have fewer offspring, and be more vulnerable to diseases saying that “It is certainly a concern, the decrease body size of animals and the size of plants. Also a great mystery and could well be down the climate change – however I suggest it is too early to blame the changing climate.”

The change would have a huge impact on the growing human population, with major food sources like fish expected to reduce in size and crops likely to grow smaller and less dependably than they do today. International Marketing Portugal’s Managing Director explains his perception of the situation, stating ‘the warmer the weather, the faster the metabolism of species which causes them to burn more calories. Animals usually are smaller in warmer climates because smaller bodies lose heat faster than larger animals.’

Recent analysis by the US Geological Survey and World Conservation Union found that two-thirds of the 20,000 to 25,000 polar bears in the world could be lost in the next 50 years. Lower levels of sea ice have even resulted in polar bears getting smaller, according to a report in the Nature Climate Change journal. Managing Director of International Marketing Portugal believes that if this is indeed down to Climate Change, now is the time to reduce your carbon footprint.

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